PixelWorks Domains

Common Domain-Name Mistakes Small Businesses Make

The hyphens, odd spellings, and clever tricks that cost owners customers, and what to choose instead.

Naming Your Domain After Yourself When You're Building a Business

Using your personal name as a business domain name feels natural, but it can cost you customers and tie up your growth. Here's when it works and when it doesn't.

PixelWorks Domains Team·

Why a Free wixsite.com or Weebly Address Costs You Customers

A free yourname.wixsite.com or weebly.com address looks fine to you — but it quietly costs you trust, word of mouth, and search visibility. Here's what using a free subdomain for a small business website really costs.

PixelWorks Domains Team·

A Domain Too Close to a Bigger Competitor's Name

Naming your business one letter away from the big shop across town feels clever. It costs you customers and can bring a letter from their lawyers. Here's how to spot the problem and pick a name that stands on its own.

PixelWorks Domains Team·

Who Actually Owns Your Domain? The Web Guy Problem

If your website was set up by a contractor, agency, or nephew, your domain might be registered in someone else's account — not yours. Here's how to check and fix it.

PixelWorks Domains Team·

Naming Your Domain Too Narrow to Grow Into

A domain that names exactly what you do today can box you in tomorrow. Here's how to spot a domain name too specific for a growing business — and pick one with room.

PixelWorks Domains Team·

Picking .net or .biz When You Meant to Buy the .com

Most customers assume your web address ends in .com. Here's why choosing the wrong domain extension for your small business costs you traffic, and when a different ending is actually fine.

PixelWorks Domains Team·

The Spell-It-Out Test: Domain Names Nobody Can Type Right

If you have to spell your website out loud every time you say it, you have a problem. Here's the hard-to-spell domain name mistake small businesses make—and a quick test to catch it.

PixelWorks Domains Team·

Why Hyphens and Numbers in a Domain Cost You Customers

Hyphens and numbers make a domain harder to say, spell, and remember. Here's why they quietly cost small businesses customers—and what to use instead.

PixelWorks Domains Team·
More in Choosing a Domain Name for Your Small Business:All of Choosing a Domain Name for Your Small Business.com or Something Else: Picking the Right EndingHow Your Domain Name Affects Getting Found on GoogleIs a Better Name Worth Paying For?Names Customers Can Say Out Loud