PixelWorks Domains

How a Name People Can Say Out Loud Turns Into Google Searches

Shows how a name customers remember leads them to search you by name, which is a signal Google actually pays attention to.

Should Your Domain Match the Exact Words People Say?

When someone tells a friend about your business, they say it a certain way. Here's how matching your domain name to what customers say out loud helps them find you on Google.

PixelWorks Domains Team·

When Customers Google Your Name but Land on a Competitor

A customer hears about you, types your name into Google, and ends up on someone else's site. Here's why a generic name does that, and how a clear domain fixes it.

PixelWorks Domains Team·

How to Tell If People Are Searching Your Business Name

Want to know if customers are Googling your business by name? Here are four free ways to check—and what the numbers tell you about whether your name is working.

PixelWorks Domains Team·

The Radio-Ad Rule: If They Can't Repeat It, They Can't Find It

A customer hears your name once on the radio, in a truck wrap, or from a friend. If they can't repeat it later, they can't find you. Here's how to pick a domain name that survives being said out loud.

PixelWorks Domains Team·

Hyphens, Numbers, and Misspellings That Kill Word of Mouth

A hyphen, a number, or a clever misspelling can quietly stop customers from finding you after someone recommends your business. Here are the domain name mistakes that hurt word of mouth—and how to spot them.

PixelWorks Domains Team·

How a Name People Repeat to a Friend Ends Up in Search

A referral almost never comes with your web address. It comes as a name your customer says out loud. Here's how word-of-mouth turns into a Google search — and why the name matters.

PixelWorks Domains Team·

Why Customers Google Your Name Instead of Typing It In

Most people don't type your web address into the bar anymore. They type your name into Google and click. Here's why that matters for the name you pick.

PixelWorks Domains Team·

The "Say It Over the Phone" Test for a Domain Name

If you can't tell a customer your website over the phone without spelling half of it, the name is costing you calls. Here's a 20-second test to check.

PixelWorks Domains Team·
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